Project developed by PÚBLICO in partnership with the University of Porto and INESC Porto
From Thursday 22nd September the Portuguese newspaper PÚBLICO will be offering its readers a new editorial project.
P3 is an informative site that will be produced by a team of journalists from the PÚBLICO newspaper and university professionals. It will be aimed at young readers who are progressively moving away from printed newspapers and often only read news items recommended on social networks.
The beta version of this project will be available on 22nd September which is the same day that PUBLICO.PT celebrates its 16th birthday. The project is the result of a consortium that includes the PÚBLICO, the University of Porto and INESC Porto and it is funded by the National Strategic Reference Framework (NSRF).
The project is innovative not only because it is the first time that a general editorial product has been created for this type of target audience (university students and graduates), but also because the partnership that led to the development of the project is equally original.
P3 has a strong multimedia component from the research laboratory in journalism as it is working in conjunction with the Degree Course in Communication Science from the Faculty of Humanities of the University of Porto (FLUP). It also has a strong technological and experimental element as it was developed by researchers at INESC Porto.
P3 has three sections: Culture, Reality and Vices. The Culture section is autonomous and includes items such as MP3, Shows, Books, Design and Architecture. The Reality section covers topics such as Sport, the Economy and Education.
The section on Vices is a special supplement that highlights topics such as technology, fashion or television series. The site also has a private section which you must register to have access to. You can register through your Facebook account. This section allows site users to follow and be followed by other readers, they can personalise their sections and topics they enjoy reading and use the “Inspire Yourself” section which is a type of mosaic of suggestions that can be published on the site if requested with videos, photos and text. The provisional name for this section is “Pquê?” which means Why.
Público, 19th September 2011